People's media consumption habits have been undergoing a major shift over the last ten years, and this shift is only accelerating. As the internet becomes a more convenient and comfortable place for people to spend their time. Online alternatives have easily beat out yellow pages, radio, direct mail, newspapers and magazines. We provide targeted online campaigns on web's top news, entertainment and social sites.
FIND OUT MOREUS Adults Daily Media Consumption Comparison | |||||
Calendar year | 2010 | 2011 | 2012 | 2013 | 2014 |
Online | 29.6% | 33.8% | 38.5% | 43.3% | 47.1% |
Television | 40.9% | 40.4% | 39.2% | 37.5% | 36.5% |
Radio | 14.9% | 13.9% | 13.0% | 11.9% | 10.9% |
Magazines | 4.6% | 3.8% | 3.1% | 2.5% | 1.9% |
Newspaper | 3.1% | 2.7% | 2.3% | 1.9% | 1.6% |
Other | 7.0% | 5.5% | 4.0% | 2.8% | 1.9% |